Introduction
Everything But Water is a leading US retailer of swimwear, resort wear, and beach accessories. Founded in 1984, the brand has made a name for itself with one of the most exciting and often challenging areas of fashion: finding the perfect swimsuit and matching vacation wardrobe. Over the decades, the brand has become a top destination for women who value confidence, style, and quality in their swimwear and vacation wear. Everything But Water prioritizes a boutique shopping experience, presenting collections that combine trendsetting trends with timeless silhouettes. Whether you’re planning a tropical vacation, relaxing by the pool, or simply looking for high-quality swimwear, this brand promises fitting and flattering pieces.
Brand Mission
Everything But Water’s mission is to empower women to feel confident and stylish in swimwear and vacation wear. They understand that shopping for swimwear can be challenging. That’s why the brand prioritizes expert selection, optimal fits, and comprehensive sizing to make the shopping process enjoyable. The brand works with both established designers and emerging labels to offer its customers exclusive collections. The brand is also committed to sustainability, uses eco-friendly fabrics, and supports responsible production. Its mission combines fashion, function, and confidence, aiming to make every woman feel comfortable in the sun.
The heart of Everything But Water’s offering is its extensive selection of swimwear. From classic one-pieces to daring bikinis, the brand offers styles for every taste. Popular brands such as Vitamin A, L*Space, Seafolly, and Everything But Water’s own brand are represented. Customers will find styles with varying levels of coverage, unique prints, and diverse cuts to suit different body types. Many swimsuits are made from high-quality fabrics that offer support and durability, some of which are made from sustainable materials.
The shop’s resort wear category complements the swimwear line. The collection includes airy coverups, kaftans, dresses, shorts, and lightweight tops that can easily be worn from the beach to brunch. The pieces are made from breathable fabrics and often feature details such as embroidery, lace, or bold patterns. The concept is effortless elegance—perfect for vacation dressing.
Everything But Water emphasizes completing the look with accessories. The collection includes wide-brimmed hats, beach bags, sandals, jewelry, sunglasses, and even sunscreen products. These are selected to match the resort style, allowing customers to style complete outfits around their swimwear. Seasonal exclusives and trend-led pieces add a fresh touch.
Highlights
Carefully selected premium swimwear and resort wear.
Focus on fit and comfort, inclusive of sizes.
Partnerships with top designers and exclusive collections.
Accessories and beach essentials complete the look.
Focus on sustainability and eco-friendly fabrics.
Pros and Cons
Pros
Wide selection of swimwear styles and fits for different body types.
Boutique shopping experience with expert advice.
High-quality fabrics and well-known brands.
Accessories and apparel make the store a one-stop shop for vacations.
Commitment to sustainable and ethical practices.
Cons
Prices may be slightly higher compared to mass retailers.
Limited focus on men’s or children’s swimwear; primarily aimed at women.
Some collections are seasonal and can sell out quickly.
Returning and exchanging sale items can be difficult.
Customer Reviews
Customers often praise Everything But Water for its carefully curated selection and focus on fit. Many women appreciate the expertise of its staff and the wide range of sizes, saying the brand helps them feel confident in swimwear. Shoppers also highlight the quality and durability of its products, as the pieces last for multiple seasons. Critics occasionally cite higher prices and the limited selection outside of the swimwear and resort categories. Some online shoppers also point out that popular styles can sell out quickly. However, reviews are overall very positive, and the brand is considered a trusted source for swimwear and resort wear.
FAQs
Does Everything But Water only carry swimwear?
Primarily, yes, but they also offer resort wear, cover-ups, accessories, and vacation-ready essentials.
Does the brand offer plus sizes?
Yes, they offer a wide range of sizes, including sizes for larger busts, plus-size torsos, and maternity wear.
Are the products sustainable?
Many collections now feature eco-friendly fabrics and brands that focus on sustainability.
Can I find Everything But Water online?
Yes, they have an online platform that offers their full product range and fit advice.
Does Everything But Water carry designer brands?
Absolutely. The shop showcases top swimwear brands and exclusive designer collaborations.
Final Verdict
Everything But Water US specializes in swimwear and resort wear. With a focus on quality, inclusivity, and style, the brand offers a boutique experience that helps women feel confident and beautiful. The prices may be higher, but the value is reflected in thoughtful design, perfect fit, and durability. For those preparing for a vacation or simply looking to refresh their swimwear wardrobe, Everything But Water offers a carefully curated, premium shopping experience. From poolside basics to statement pieces, this brand is worth a visit if you value style and fit in your beach and vacation wear.